Each week, Female CoFounder features a female founder in the community. Follow along each week and learn from different founders and their journeys.
FcF: Tell us about yourself?
Megan: I am Megan Ramwa, a marketing professional and fashion-tech entrepreneur. I help young professionals look and feel confident for interviews and jobs so they can step into the next stage of their careers with confidence! With a diverse set of skills and experience, I also bring my passion for marketing, entrepreneurship, and coaching to the table.
I graduated from the Law and Business program at Ryerson University. After graduation, I joined a Bay Street law firm as a marketing and business development assistant - this role allowed me to combine my interest in law with a creative mindset.
FcF: What is Sondr?
Megan: Sondr is the only Canadian online rental & lending platform designed for students and young professionals. Sondr is on a mission to reduce the amount of textile waste that ends up in landfills and empower people through clothing.
FcF: How did you come up with Sondr?
Megan: While visiting a law firm in my 4th year of university, I stopped an older woman and asked for directions within the Financial District. The woman looked me up and down as if to judge me for wearing combat boots in the middle of winter (even though my heels were in my bag). I felt judged and exposed and completely unprepared for the meeting I was about to have at the firm.
This uncomfortable experience motivated me to change the way we prepare for important events as students and young professionals. By connecting women within the community, we can share career tips, experiences and now, our clothing for one time events. Renting also helps to decrease your environmental footprint significantly!
FcF: What were the first few steps you took after you knew you wanted to pursue this idea?
Megan: I started a business plan by using the template on futurpreneur.ca. I also spent a lot of time doing market research to see if there were any other players within the industry. Once I had a better understanding of what I wanted to build, I pitched the idea to a close friend and the rest was history.
FcF: If you are CoFounder, how did you meet your CoFounder? What do you look for in finding your CoFounders?
Megan: Our business is now incorporated and comprised of four members. The search for the right person is always a difficult one, especially if you're still bootstrapping your business. When expanding, I looked for people who were honest, committed and experts in their field.
FcF: What advice do you have for other women who have a start-up idea or side project idea?
Megan: Surround yourself with people who encourage you and spend a lot of time talking to as many people as possible - this includes your target demographic and people who may never use your business. Also, don't be afraid of failure - it takes building a business to learn how to build a business!
FcF: How can the Female CoFounder community help you?
Megan: Assist us in gaining more users for our beta program.
FcF: How can people get in touch with you?
Megan: We are launching our official platform this Spring! We would love to get the word out there and increase our number of early adopters (this includes both renters and lenders).